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Practical guides for your business.

Guides on using bills-payment and VTU software, business strategy, branding and visuals, sponsored and organic promotion, software maintenance and daily operations.

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2 articles in Pricing

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Illustration of a calculator used to separate licence fees from running costsPricing

How licence fees differ from running costs

A software price is not the cost of running the business. The quotation should show both.

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Illustration of a rising graph used to plan prices and marginsPricing

Setting retail prices and margins that hold up

Work out a retail price from provider cost, gateway fees and the time you spend on support.

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